About

The AI team for experience businesses

Most small tour operators, spas and attractions don't need another dashboard to log into. They need the work done. That is what we build.

The problem we started with

A business that sells experiences typically sells through five or six places at once — Klook, Trip.com, GetYourGuide, Viator, its own website, and the person who walks in off the street. Every one of them sends a different email in a different format, and somebody has to copy them all into a spreadsheet before anyone knows how many seats are left.

The software that exists to fix this asks the owner to learn a new system, hire someone to run it, and then log in every morning. For a business of five people, that is not a fix.

What we do instead

Routelink does the work and reports back. Bookings from every channel land in one place automatically. Inventory syncs the moment something sells. The reports build themselves. And when a decision is needed, the merchant is asked — in the chat app they already have open, on LINE or WhatsApp — and answers yes or no.

We describe it as an AI C-Suite, because that is closer to how it feels than "software":

• Your AI COO runs daily operations — merging channels, holding inventory straight, catching what looks wrong, and building the report you asked for.
• Your AI CMO builds and runs your own booking website, so direct bookings stop being the channel you never get around to.
• Your AI CSO answers your guests — in their language, from your own prices and rules, and never by guessing.

Three promises

The large platforms in this market are owned by the people who also sell the tickets. We are not, and these three commitments are how we keep that difference real rather than rhetorical.

We don't touch your money

Payments go from the platform or the payment provider straight into the merchant's own account. We never hold funds in the middle.

We don't run a marketplace

We have no shelf of our own to fill, so we have nothing to gain by sending a merchant's guests anywhere. Most booking software is owned by a marketplace — that is a funnel, not neutral ground.

Your data is always yours

Complete export, whenever you ask. Leaving has to be easy, or staying doesn't mean anything.

Who it's for

Tour operators and day trips, spas and wellness, attractions and parks, transfer and vehicle fleets, dive and water sports, cooking classes and workshops. We started in Thailand, where the experience market is dense, multilingual and almost entirely run on messaging apps.

How we charge

By what a merchant gets, not by how many seats they buy — and we grow when they do. No installation fee, keep the systems you already have, cancel whenever you like. Plans are quoted per business; book a call and we will talk about yours.

The company

More ways to reach us are on the contact page.